QUESTION:
Why did the chicken cross the road?
ANSWER from ARTHUR ANDERSEN CONSULTANT:
Deregulation of the chicken's side of the road was threatening its
dominant market position. The chicken was
faced with significant challenges to create and develop the competencies
required for the newly competitive market. Andersen Consulting, in a partnering
relationship
with the client, helped the chicken by rethinking its physical
distribution strategy and implementation processes. Using the Poultry Integration
Model (PIM),
Andersen helped the chicken use its skills, methodologies, knowledge,
capital and experiences to align the chicken's people, processes and technology
in support of
its overall strategy within a Program Management framework. Andersen
Consulting convened a diverse cross-spectrum of road analysts and best
chickens along
with Anderson consultants with deep skills in the transportation
industry to engage in a two-day itinerary of meetings in order to leverage
their personal knowledge
capital, both tacit and explicit, and to enable them to synergize
with an eterprise-wide value framework across the continuum of poultry
cross-median processes.
The meeting was held in a park-like setting, enabling and creating
an impactful environment which was strategically based, industry-focused,
and built upon a
consistent, clear, and unified market message and aligned with
the chicken's mission, vision, and core values. This was conducive towards
the creation of a total
business integration solution. Andersen Consulting helped the
chicken change to become more successful.